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Paid Advertising Specialist

DataFeedWatch is a young company in a very rapidly growing space;

Datafeeds for eCommerce companies. eCommerce players depend on our software to list their products on channels to their potential customers.

 

DataFeedWatch imports a file with all product data from a store and enables merchants to create and optimize feeds and advertising campaigns for 1000+ channels in over 50 countries.

 

We are an international company with headquarters in Silicon Valley in the U.S. and offices in Krakow, Amsterdam and Prague. Our customers are just as international, we provide feeds on all continents for brands like adidas, UnderArmour, Kenzo, TheBodyShop and many more.

 

Scope

 

We are currently looking for a full time Paid search marketing specialist with experience of paid search marketing on Google, Facebook and other paid platforms. This person will be responsible for managing and optimizing paid search campaigns for all our target markets: North America, Italy, France, Spain, Latam, DACH, Benelux, UK, Nordics and others.

 

Ideally, you work with us in our Krakow office, but working remotely is also an option if the skills are a perfect match.

 

Desired Qualifications and characteristics

 

  • Must have at least 1+ years of recent experience managing PAID advertising campaigns 
  • Proficiency in keyword analysis, conversion analysis, and landing page analysis
  • Experience in data analysis and reporting
  • Knowledge of SEO, digital marketing concepts and inbound marketing
  • Working knowledge of analytics tools (Google Analytics, Hubspot, etc.)
  • Experience utilizing Google Tag Manager and Google Optimize
  • Familiarity with multiple marketing platforms such as Facebook, Instagram, Linkedin, Adroll etc.
  • Strong sense of ownership, drive, and urgency
  • Independent: You are not waiting for the next task: you are already on it.
  • English speaker

 

Responsabilities

 

  • Be the lead specialist in PPC effectively coordinating at all levels
  • Define and create an advertising plan for the global and local markets
  • Audit existing advertising campaigns and structure
  • Launch, A/B test and optimize PPC campaigns
  • Creating compelling ad copy and directing the creation of display ads
  • Managing campaign expenses, staying on budget, and estimating monthly costs
  • Implement and verify goal tracking
  • Define KPIs for each type of campaign and work on improving them and work with the Marketing Manager to create a suite of PPC reports
  • Working with content teams to ensure all landing pages are effectively optimized for PPC campaigns
  • Setting bid strategy and optimizing spend to hit targets

 

What’s in it for you?

  • Full responsibility and a lot of freedom
  • Room to learn and to grow
  • You will learn everything about Saas, eCommerce and of course data feeds
  • A Free Lunch every day (yep – there is such a thing as a free lunch)
  • Free sports and health benefits
  • Be part of a young and cool team in Krakow and a fast-growing international tech-company
  • Depending on skills and experience

 

How to apply?

If this is your job, please mail your CV to jobs@datafeedwatch.com and attach the following disclaimer:

“I hereby consent to my personal data being processed by Wordwatch Inc. for the purpose of considering my application for the vacancy advertised as Content Marketing Copywriter and for the future recruitment purposes”

OR

“Wyrażam zgodę na przetwarzanie moich danych osobowych przez Wordwatch Inc. w celu prowadzenia rekrutacji na aplikowane przeze mnie stanowisko.

Wyrażam również zgodę na przetwarzanie moich danych osobowych w celu prowadzenia przyszłych rekrutacji przez wyżej wskazaną firmę.”